The internet is never going to let cold, hard facts get in the way of a good furore, so a Kotaku report (discussed on Casualgaming.biz) that Nintendo of Europe issued a press release politely asking “publications” not to use the old red logo, but the ‘new’, grey one is naturally causing some tears and tantrums before bedtime.
Of course, anyone who’s purchased a copy of the Official Nintendo Magazine in the last couple of years (or, indeed, any Nintendo-published game, though it’s marginally less obvious there) will be aware that the logo’s been grey for ages. It’s just that with this email it’s now sort of official, and it represents Nintendo making further steps towards the Dark Side in some people’s eyes.
While grey isn’t the most inspiring of colours, Nintendo has increasingly wished to position itself away from its previous ‘kiddie’ image towards something a little cooler and more sophisticated, so the abandonment of red makes sense, really. Of course, certain internet-goers see it as further evidence that Nintendo is neglecting its fanbase, who apparently adored the original colour so much that this move is akin to erasing the golden memories of their childhood. Boo frickin’ hoo.
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